November 23rd, 2008

clanger Oct 2005, clanger grin, clanger

Truth in advertising

"Cow&Gate dairy desserts — less sugar than Mum's bangle." Exactly how much sugar do they think is in Mum's bangle?

In case you've missed this, Cow&Gate are sponsoring some programmes on C4 (in particular, Supernanny) so there are these bookends before and after the ad break featuring a small child trying to eat his or her toys and other household objects. It's quite humorous really, but sometimes you have to actually think about what you are saying.

Another one I seem to remember is "more iron than a set of keys", which is only true because the keys in question happen to be made of plastic.